Cloud CMA Launches in Greater El Paso Association of REALTORS®

Cloud CMA Launches in Greater El Paso Association of REALTORS® Award winning CMA tool is available to members of GEPAR

HUNTINGTON BEACH, CA (August 16, 2013) - Web-software company, W&R Studios announced today that their flagship product, Cloud CMA, will now be available to real estate professionals of the Greater El Paso Association of REALTORS.

Cloud CMA is web-based report generating application designed for real estate professionals to create custom client handouts for buyers and sellers.  Report sets include a Comparative Market Analysis (CMA), Buyer Tour, Property Report, and Flyers.  Cloud CMA merges data from the MLS with various web sources such as WalkScore, Yelp, Panaramio and more to generate content rich reports.

"Our roll out of Cloud CMA to the state of Texas continues," stated Greg Robertson, co-founder of W&R Studios (creators of Cloud CMA).  "We know GEPAR real estate will love Cloud CMA's new interactive iPad solution."

Cloud CMA is accessible from any Internet ready computer or mobile device regardless of brand.  Reports can be generated by simply sending an email, and automatically shared with clients.  All reports are stored in ‘the cloud’ and generate a shareable link to their location for agents to share via email, social media, and websites or blogs.

All CMA reports have an additional Interactive iPad® CMA feature that is tablet friendly and serves as a complete listing presentation.  Designed as a guide for use during a listing presentation, the Interactive iPad CMA enhances the seller’s experience by engaging the audience and showcasing the agent’s expertise.

“Cloud CMA is easy, fun and intuitive. Our members will feel like rock stars after using this product!” States Jason Sanchez, Director of MLS & Technology at Greater El Paso Association of Realtors.

A series of five live Cloud CMA demonstrations are scheduled to take place over Thursday, September 5th and Friday, September 6th.  For more information on these events, please visit

About W&R Studios Founded in 2008, W&R Studios ( is a privately held web software company co-founded by Dan Woolley and Greg Robertson.  W&R Studios focuses on creating simple yet focused web applications for the real estate industry.  By utilizing a “less is more” approach to software design, elegant user interfaces, and the latest in agile programming, W&R Studios’ software applications are powerful, yet accessible.  W&R Studios’ products include Cloud CMA and Nudge (, an easy way to share real estate knowledge and stand out.


The Greater El Paso Association of REALTORS® is an elected member board of the National Association of REALTORS®.  16 REALTOR members are nominated and elected each October to make up the board and each serve a one-year term.  GEPAR provides educational and certification programs to its members to support and encourage their professional expertise.

The term “REALTOR®” is a registered collective membership mark which identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict Code of Ethics.

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