W&R Studios Launches New Web App Cloud Streams in CRMLS

New innovative web app combines real-time listing alerts and simple client portals for real estate agents and their clients.

HUNTINGTON BEACH, CA – April 16, 2014 – W&R Studios, a software company, announced today the release of their newest product, Cloud Streams, to members of California Regional MLS (CRMLS).

Cloud Streams is a way for real estate agents to help buyers find a home. Agents set up a  “stream” – or client portal - based on their buyer’s real estate needs and wants.  Clients get listing alerts by email and/or receive mobile text alerts in real-time.   Alerts can be sent when a property is listed on the MLS, or if the status or price changes.  Listing alerts link directly back to the client’s personalized stream.  Buyers can provide feedback on homes in their stream by “liking” or commenting directly on properties.  The agent can then respond to this feedback and use it to better tailor their client’s home search.

Cloud Streams’s responsive design means that listing alerts, client portals, and agent dashboards look great on any Internet ready device, including all smart phones, tablets, and computers.

“We are very excited to launch Cloud Streams in CRMLS,” stated Greg Robertson, co-founder of W&R Studios.  “Similar to our flagship product, Cloud CMA, we are taking an existing feature from their MLS and making it better.  We think agents will love how easy it is to use Cloud Streams and their clients will love the mobile friendly experience.”

CRMLS is the nation’s largest MLS system and serves over 33 local associations.  Cloud Streams integrates directly with the MLS data and automatically triggers listing alerts when new properties are added.

“Our motivation for building Cloud Streams stems from the fact that real estate consumers often have better tech tools than their real estate agents.  Our goal at W&R Studios is to always make the real estate agent look awesome in front of their clients - and Cloud Streams does just that,” concluded Mr. Robertson.

Cloud Streams is available on a subscription basis to all CRMLS members.  For more information about Cloud Streams, please visit: http://cloudstreams.net

About W&R Studios:

Founded in 2008, W&R Studios (http://wrstudios.com) is a privately held software company co-founded by Dan Woolley and Greg Robertson. W&R Studios focuses on creating simple yet focused web applications for the real estate industry. By providing a “less is more” approach to software design, elegant user interfaces, and using the latest in agile programming, W&R Studiosʼ software applications are at the same time powerful, yet accessible to everyone. W&R Studiosʼ products include Cloud CMA (http://CloudCMA.com) and Nudge (http://getnudgeapp.com), an easy way to share real estate knowledge and stand out.

For more information please contact:

Greg Robertson


(855) 977-8834 ext. 702

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